BP Oil Spill and Social Media

As one would expect, BP is taking a severe beating in social media right now, when consumers vent their frustration with the effects of the disaster. On Twitter, thousands of tweets are currently being published mentioning BP in connection with the oil spill. Many of them are also directly addressing BP’s US corporate Twitter account with angry comments, suggestions and questions. More...

Obama Fights Goldman With Social Media - Forbes.comhttp://www.forbes.com/2010/04/22/obama-g...And he's winning. Corporate image managers--especially those at Goldman Sachs--have a lot to learn from the administration's Web savvy.

With social media, businesses toot their own horns

More and more businesses are biting that bullet and getting involved with social media and employing agencies and or individuals to implement their social media strategies. It involves sending out tweets, posting messages on Facebook and constantly carrying a camera to get video on YouTube. more...

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Social Media Making News and Changing the World - Haiti - U. S. Army - The Vatican

Social Media Among Haiti's First Responders

In the aftermath of natural disasters, first responders are partnering with software developers and other tech experts to help in humanitarian efforts.

Guest host Audie Cornish speaks to NPR's social media manager Andy Carvin about hacking events called "Crisis Camps," taking place in Washington, D.C., and other cities Saturday. Listen Now…

Source: NPR

The U. S. Army Launches a Social Media Website

The U.S. Army has launched a new social media website for Army personnel.

A new Facebook-like social media site aimed at the U.S. Army tech community aims to make discussion of sensitive information easier and safer.

Called milBook, the new networking tool offers a centralized location for Army personnel to discuss military topics that were previously done through potentially insecure emails, chats, wikis and blogs.

Since its launch in October 2009, 18,000 users have signed up for MilBook. Like Facebook, MilBook users can choose what information they want to share. MilBlog allows users to share news, photos, ideas and insights in real-time. Want to Know More…

Pope Encourages Priests to Blog, Vatican Hops on Social Media Train

The most digital-savvy Pope in history has called for Catholic clergy everywhere to reach out to the masses via blogging and social media. Pope Benedict XVI released a message to priests explaining the difficulty in communication due to a shift from traditional means to online means of conversation. The Pontiff urged priests to spread the Gospel by not only blogging, but by taking advantage of the many multimedia sharing options available now. Pope Benedict is leading by example by utilizing YouTube in his spread-the-word campaign. Want to Know More…

Before launching a new product use the Monkey

Approaching a project without the proper input from the right people or the intended target audience can be disastrous. Fortunately, there are a few ways to getting critical feedback before finalizing on a project or before putting a new product on the market.

SurveyMonkey.com is an excellent online source to quickly get the opinion of friends, family and consumers about almost anything. It’s faster than approaching random people to receive feedback about a particular product and it’s great if you need quick input from buddies that are half way around the world. Basically, you create a form with a few questions that pertain to your project. You can send the form to whomever you desire and the results are accessible through your account on SurveyMonkey.com.

The above image shows two new packages that are being considered for Camels’ cigarettes. They have involved the consumer by giving them the option of voting for their favorite new package design.

Many companies setup booths in public settings to perform a competitive and comparison analysis for new products. This can be achieved by taste testing if the product is food or studying how the consumer interacts with a new product can provide valuable information. Often companies compare their products to a competitor’s product with hopes that their brand will be in favor with the consumer. Tropicana probably could’ve avoided their recent failure of rebranding their juice carton, if they would have used an online survey to get the valued opinion of the consumer. Ultimately we have to please the consumer; therefore, Tropicana made the decision to return to their original juice carton design.

Social Media and Thanksgiving

What says Thanksgiving in 2009 – family, turkey, sweet potatoes, football, fall leaves and twitter and facebook!!

Did you say Twitter and Facebook!! Social media adds a whole new twist to the holidays. All the information and what to do when traveling, cooking preparations to festivities.

Check out these social media treats!
@butterball on Twitter
twitter.com/butterball
Just in case you need help preparing your thanksgiving meal – please check out @butterball on Twitter with actual instructions on how to prepare dinner, gift card giveaways, recipes for stuffing and more.

Google gives everyone FREE Wi-Fi for the holidays
freeholidaywifi.com/
Thank you Google! The company announced last week it's working with airports across the country to provide free WiFi as a holiday gift through Jan. 15. It's currently available in 47 airports.

Thanksgiving on Facebook
bit.ly/thanksg
Thanksgiving on Facebook! Check out this page and write anything you want about the holidays, from recipes, to loving memories of your holiday. Lots of awesome recipes!

Wi-Fi body scale
withings.com
A Wi-Fi scale. Yes, I said it. This scale connects to the Internet so you can keep track of what you eat - pound by pound. There’s also an iPhone app to go with it. You can tweet your progress too!

Please Tweet me with helpful thanksgiving and social media tips I might have missed. http://twitter.com/sojoinc